Case Study: AWEX

Case Study : AWEX

The Australian Wool Exchange (AWEX) administers wool marketing arrangements for the Australian wool industry. AWEX engaged MicroChannel to move from Microsoft Dynamics CRM on-premise to Dynamics 365 Customer Service in the cloud.

Initial Challenges faced by AWEX
  • Removing aging legacy software from visual basic databases, FoxPro systems and data from Excel spreadsheets, Word and text files.
  • Disparate data coming from 8 to 10 systems.
  • No single clear view of AWEX’s customers from one system
  • A national network of suppliers, chargers and distributors powered by one central system
  • As early adopters in a rapidly evolving industry, the business can now quickly adapt to future demand.
case study awex

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